Jason Bidart is currently the Vice President of Private Brand Programs at Fairway Market. Fairway Market is an iconic New York retailer and brand with international loyalty and awareness. With 15 stores in the NY Metro area, Fairway is famous for its apples stacked to the ceiling, a massive assortment of foods from around the world, and authentic hand-crafted specialties that creates an experience Like No Other Market®.
Jason joined Fairway Market in 2015 and has held Director and VP roles in Fresh Foods and Organic and Natural Grocery/Wellness but has worked over the last 12 months to strategically reposition Fairway Market’s private brands through innovation, supplier and category management, package design, brand development, and marketing. Prior to joining Fairway, Jason gained 13 years of grocery experience at The Fresh Market and Earth Fare with various positions in store operations and category management across the produce, deli, bakery, and grocery departments
Jason lives in New York City and holds a B.A. in Economics from the University of Florida. He loves to cook and travel the world to experience other cultures through food. He also enjoys running in Central Park with the non-profits Team for Kids and New York Road Runners.